Chery brand History – 6

In the " lack of what to buy , what what means less " principle , Chery began looking around the world suitable engine or engine production line for the acquisition . However, things are not easy as you think , the problem was not faced with Chery could not find a good technology, but foreign auto manufacturers simply do not want to sell Chery technology , to how much money the game . Until one day in 1997 , home to Spanish companies have expressed interest in cooperation with Chery , Yin Yue technical staff immediately took to Spain , this time he has started construction picture in my mind after signing a contract to work in full swing scene ...VW Exhaust Manifold
    However, Chery is still end up disappointed , Yin Yue shortly after their return the Spanish side to get the news , this time they changed the subject, said it would sell China advanced production lines do not meet their industrial policies , their demands were headquarters refused to sell equipment , selling technology will become a thing of paper talk. Kowtow to buy , sell and bowed , which is facing the reality of the early days of Chery situation .Toyota Crankshaft

 In desperation, Chery had spent $ 29.8 million of high-priced imported from Wales, a second-hand Ford engine production line . Equipment bought, can Chery engine production plant plants still not completed, the fierce urgency of the case , Chery diverge , while in charge of the weighing 8,000 tons shipped in batches Chery equipment production base , the other is located in the Wuhu Economic the zone more than 80 million square meters of engine plant quickly broke ground for the early to allow this engine production line put into use.

 Since there is no master core technologies and assembly lines , Chery had to contend with an agreement reached between the British called " turnkey" , and this agreement is in fact a British restrictions Chery paper " unequal treaties" , the provisions of the agreement Britain will send a technician on the production line for assembly, Chinese workers can not participate in the assembly process , Chery can only wait to start the production line in order to get the "key" after the British production lines assembled.
 The agreement appears to be well-intentioned British Chery "Help" , actually let Chery completely lost the initiative , nearly $ 30 million to buy the engine production line , but still can not buy technology. Soon, they found a bunch of Yin Yue British " technical experts" and not as professional, hard-working, a few months later, not even the experts did not assemble a device on . Chery was placed in front of the only two roads , or continue to let the British so slacking a delay , so maybe the project quality assurance, but exactly what year can be turnkey , anybody's guess . Either let the British advance was returning to the grounds of the unfinished task of the British withheld $ 4,000,000 loan themselves groping assembly line . Risks of doing so is undoubtedly greater success happy, once the failure is likely to come to naught.


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